Love & Other In 5 Records
The mysterious Love & Other record label have chosen a very unique way of selling themselves in the modern era; they simply let their music do the talking! In a time when social media gives everyone a platform to release endless streams of ‘look at me’ text, it’s interesting to see Love & Other take a truly minimalistic approach to their promotional material.
It’s certainly done them no harm in terms of artist interest, with the label releasing heat from the likes of Sandy Rivera, Man Without a Clue, Riton, FK Panda and The Shapeshifters. Their latest release is ‘This Ain’t Love’ by 22-year-old UK DJ/Producer Après featuring Andrea Martin, with Sick Elektrik, Pete Graham, Worthy and Sinprint on remix duties.
The label’s ‘less is more’ approach is something of an anomaly in today’s dance music scene, so we were lucky enough to sit down with Love & Other as they described to us their impressive imprint in 5 Records.
Sandy Rivera – Physical
A big one for us at the label and a Top 10 on Traxsource. Dropping this at London’s XOYO nightclub has to be one of the highlights of 2015.
The Shapeshifters feat. Kisch – The Chase
Signing a record from The Shapeshifters was a definite tick off the bucket list! Again, another Top 10 on Traxsource and some huge support Pete Tong, DJ PP and loads more.
Après feat. Andrea Martin – This Ain’t Love
Our latest release comes from new kid on the block Après, who shot to fame with his Chicago record/bootleg this year. There’s a big remix package on this which was fun putting together.
Illyus & Barrientos – Ballin’
Our second release really put us on the map, with a Pete Tong exclusive first play and then support from Annie Mac, Danny Howard, B.Traits, Gorgon City, Mark Knight, Dosem and loads of other big DJs and producers.
Bordertown – All This Before (Endor Remix)
It’s always great when you can produce, sign and release your own records! ‘All This Before’ outdid all my expectations, and the Endor Remix was a big one from the remix package.